To what lengths–mini or maxi–will you go for the environment? In an article in today’s Huffington Post, blogger Olivia Zaleski notes that Target has introduced a new line of sustainable swim wear. The store has teamed with eco-fashion designer and sustainable materials expert, Rogan Gregory. Zaleski praises the effort to use sustainable materials, but wonders if  the line is able to sustain a low pricebecause workers are exploited. And, she is less than wowed by the fashion element of “Rogan for Target.” She writes:

“The line is a monstrous collection of rompers, striped vests, and itsy-bitsy bikinis all made from certified sustainable materials such as eco-sensitive synthetics, rapidly renewable hemp and bamboo fiber. No 15% organic cotton here. Rogan goes all out with 100% wovens and flax linen blends. Each item’s tag is printed on 100% post-consumer recycled paper and boasts a tidbit of info on the collection’s ethics and intentions.”

Read the complete article and see photos by clicking here. Then tell us what you think.

Just wondering: do you have to wait 30 minutes before going into the water after eating your organic meal?